Last year, Tokyo was dubbed “the best travel destination” by the 600,000 readers of Condé Nast Traveler magazine who took the annual survey.

The Condé Nast Traveler is a luxury and lifestyle travel magazine that has been distinguished with a total of 25 awards, making it one of the most important magazines worldwide in its category.

The reason behind this choice is not exclusively related to the wild mix of tourist attractions that range from incredible urban and natural landscapes to tasty Japanese food. There’s another rather more important factor: the Japanese culture.

Western people have long been fascinated by everything that comes from this island country in the Pacific. In the last decades, Japanese pop culture has gained a lot of traction, with people from all over the world consuming things like anime, manga, and Japanese video games.

Similarly, there’s probably a Japanese restaurant somewhere in your city, or at least a restaurant with tempura, sushi, or noodles on its menu. This cultural intersection has sparked the curiosity of tourists everywhere.

Given its location, it is not easy to find cheap flights to Japan. But if you lurk around those websites designed to find cheap vacation packages, you can usually find good deals and book a relatively affordable all-inclusive vacation (especially if you travel off-season). Trust us, it’s well worth the money.

There are countless activities to do in Japan. But if you need some more specific reasons to visit Japan, here are 6 different ones that will make you book a trip right now.